Clif Bar

Clif Bar

Get some energy with Clif Bar for your next bushwalk, climbing trip or trail run. Clif Bar was started in 1990 after Gary Erickson went on a 280 kilometre bicycle ride. As usual, he decided to pack six energy bars for the ride, with the only energy bar available on the market. However, during the ride he became exhausted and hungry and just couldn’t stomach eating another unappetizing, sticky, hard-to-digest bar. In this moment, Erickson had an epiphany, which became the inspiration for the CLIF® Bar...Read more

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